For many small business owners, the pursuit of the perfect marketing metric has become a double-edged sword. Often, small businesses only focus on attribution, and it’s ruining their marketing efforts. 

A surge in artificial intelligence investment is reshaping the venture capital landscape, driving record valuations and deal sizes while creating new challenges for startups that aren't centered on AI technology.

Kootenai Health has added one of the most advanced robotic-assisted surgical platforms available today to its main campus in Coeur d'Alene as part of a strategy to expand specialized care and invest in emerging medical technologies.